Executive Directors


Elliot Salkow

Chairman of the Board and Founder

Ellie Salkow began his career as a salesman and honed his entrepreneurial skills early on in South Africa and later in the United Kingdom. In 1979, he started Ellies and with great entrepreneurial spirit and flair, he soon recognised, exploited and created new opportunities within the market.

Following the resignation of Wayne Samson, a dispensation was obtained from the JSE for Ellie to take on the role as both executive chairman of the board (with Oliver Fortuin as the lead independent non-executive director) and Joint CEO during this interim period while the Group recruits a new CEO.

Shaun Prithivirajh

Shaun Prithivirajh

Chief Executive Officer

Dr. Shaun Prithivirajh was the Group CEO for GloCell Proprietary Limited (“GloCell”) for the last two years. Prior to joining GloCell he was managing executive and director for Ellerines Services Africa as well as manager of international products retail, commercial and industrial for Chevron South Africa Proprietary Limited (Caltex).

Shaun holds a PhD in Business Management from the University of North-West, MBA from the University of Natal, Post Graduate Diploma in Business Management from the University of Natal and a BA from the University of Durban-Westville. He has extensive executive experience in turnaround businesses and in-depth management experience in highly competitive retail and service driven businesses.

Shaun was appointed as the new CEO of Ellies with effect from 1 August 2018.


Adrian Bock

Chief Financial Officer

Adrian is a qualified Chartered Accountant, specialising in turnaround strategies, with a wealth of experience in corporate finance, mergers and acquisitions, change management, financial department set-up and re‑engineering. Adrian completed his articles at PKF in Cape Town in 1997. He has been the Chief Financial Officer of an AIMlisted company (Beacon Hill Resources Plc) and the Group finance director of a JSE-listed company (Trusco Group Holdings Limited). Adrian also worked in the United Kingdom for four years at Accenture Consulting and Deutsche Bank. Upon his return to South Africa in 2001, Adrian served as one of the founding partners of an audit firm rendering a full range of financial services before founding ALB Capital, a niche corporate finance house.

Following the resignation of Wayne Samson as CEO in November 2017, dispensation was obtained from the JSE for Adrian Bock to continue in his role as CFO and Joint CEO with Ellie Salkow.

Shareholders are referred to the SENS announcement dated 25 June 2018, in which it was noted that Adrian Bock had resigned as the company’s chief financial officer (“CFO”) with effect from 31 December 2018.
The company agreed to the early termination of Adrian´s contractual notice period and Adrian has left Ellies.
Shareholders are advised that effective 11 October 2018, the board of directors of Ellies (“the board”) has appointed Chris Booyens as the interim CFO for a three month period, with the option to extend his contract. Simultaneously, the board has begun the process to identify a long-term CFO.

Non-Executive Directors


Fikile Mkhize

Independent Non-Executive Director

Fikile was appointed to the Board on 1 June 2012 as an independent non-executive director. She holds a Master’s Degree in Business Leadership from the University of South Africa (UNISA), and is currently Executive Management at Johannesburg Roads Management responsible for IT, Legal Services, Risk Management, Institutional Performance Management.

Fikile is also acting in the same position for Human Capital Management and Facilities Management.

She sits on boards and board committees (audit, investment and risk) in the private and public sectors.


Martin Kuscus

Independent Non-Executive Director

Martin was the MEC for Finance in the North West Provincial Government from 1994 until 2004. Prior to that, he spent 17 years in healthcare services. In June 2004 he became CEO of the South African Bureau of Standards, a position he held until July 2009.

He was the chairperson of the first Board of Trustees for the Government Employees Pension Fund overseeing a portfolio worth R850 billion from June 2005 to July 2009.

He served on the PRI Board of the United Nations Global Compact Initiative on Responsible Investment, served as chairperson of the Pan African Infrastructure Development Fund and is President of the Afrikaanse Handelsinstituut.


Reshoketswe Ralebepa

Independent Non-Executive Director

Reshoketswe is currently the chief financial officer of Small Enterprise Finance Agency SOC Ltd. Her previous experience includes being employed as a financial controller in the pharmacy division of Roche SA, as well as serving as the financial director of J. Walter Thompson.

Shoki has over 18 years’ extensive experience in senior management, board and executive committee roles in various industries including telecommunications, banking, financial services and pharmaceuticals. She is also an independent board member of the Gautrain Management Agency, an audit and risk committee member of the Railway Safety Regulator of South Africa, a member of the adjudication committee of the dti’s Black Industrialists Financing Forum, a non-executive director of Anglo Sefa Mining Fund and an independent investment committee member of the National Bargaining Council for the Road Freight and Logistics Industry.

Ian Russel - Non-Executive Director

Ian Russel

Independent Non-Executive Director

Ian Russell has been appointed as an Independent Non-Executive Director of the company, with effect from 1 October 2018. He was also appointed as a member of the Audit and Risk Committee as well as a member and chairman of the Remuneration Committee and as a member of the Nomination Committee.

Ian is currently the Chief Executive Officer of Disrupting Consultancy Proprietary Limited. He was previously Chief Executive Officer of BCX Proprietary Limited and held various senior positions at Telkom SA Limited, South African Breweries Proprietary Limited and Barclays Bank Plc.

He is an experienced executive, specialising in complex turnaround and company restructuring initiatives across multiple industries, including in the technology, telecommunications, FMCG and financial services sectors.

Ian holds a BSc (Economics) from the University College of Swansea as well as an MBA from the University of Birmingham.